CheapTweet In The Austin Business Journal
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CheapTweet was featured in an article in the Austin Business Journal about how local Austin, TX businesses are using Twitter. It’s great to get some coverage like this from the local media. Unfortunately, the online version of the article requires a subscription to the ABJ. Here’s a quick excerpt:
In November, Appozite LLC CEO Hayes Davis launched CheapTweet as one of four products the company sells to e-commerce companies. CheapTweet is designed for 21st century bargain hunters. The program scans Twitter for the best deals, coupons and sales that people are messaging about and then posts them on its home page.
Deals that attract enough votes are listed in the Web site’s Cheapest Tweets section. For e-commerce companies, CheapTweet also tracks responses to tweets.
Like [LiveOak 360 CEO Andy] Meadows, Davis said Twitter’s chief benefit is its immediacy — real-time information. But it also broadens the exposure of any company that wants to do more than simply operate a Web site and invest in search engine optimization, he said.
“[Twitter] has this real-time power that’s really difficult to find anywhere else,” Davis said. “For breaking news, it’s hard to beat that.”
As a bonus, it also talks about how our favorite Austin coffee shop, Sodade, is using Twitter to grow its business.