This Week in Tweet-Commerce #2: Now With a Double Extra Hot Soy Latte
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Credit: journeyscoffee on Flickr
The big news this week was the Super Bowl. This year, the NFL actually setup an official super bowl twitter account. As for during the game itself, Twitter managed to click along fairly well. If you want to see what everyone had to say about the on-field action and the ads, check here and here.
It’s been a bit of a quiet week on the tweet-commerce front. Jenn over at our sister blog, Appozitegeist explains the Thin Mint Effect on Twitter and how retailers and brands can’t afford to ignore it. Mr. Tweet (very handy service, by the way) writes about a coffee shop in Houston that’s used Twitter to double its customer-base. They’ll even take orders via tweets!
Though it’s not strictly Twitter related, I thought I’d share this TechCrunch interview with Robert Kalin, founder of Etsy in Davos. If you can get through Michael Arrington insulting handmade goods, it’s got some interesting stuff about Etsy’s business.